Project
–––
Microsoft / Windows 11 It's about a feeling
Project Information
+
Microsoft Windows 11Inspiration guide
Studio/Client
Related Studio
Capacity
Creative Director
Discipline
BrandingArt directionEnvironmentalMotion
The brief/solution
Microsoft and the Windows team recently launched the new Windows 11 software. This was a big update for Microsoft and the Windows team felt the great assets that they had created weren’t being used to maximum effect by their external agencies.
Our challenge was to use the key assets, photography, typography and most importantly the new Bloom texture, which is integral to the new look and feel and try and create something new and fresh to inspire creatives. This was to be an Inspiration guide for Windows 11, the title was ‘Its about a feeling’, this perfectly encapsulated what our solution was, providing a feeling of how to go and create.
